'Bullet points work well in making your accomplishments easy to read,' she says. 'Now, tell the employer, 'Here are relevant examples of work that I've done that match what you're looking for.'' Briefly discuss the items you want to showcase so a hiring manager can spot them easily. What you'll like about me: Brown-Volkman urges job seekers to list their most vital qualifications.

This will show that you've taken the time to get to know the company in detail,' she says. 'Next, complete the statement 'I like your company because.' Compliment the organization on what they have done right and what you admire about them. What I like about you: Brown-Volkman says that flattery will get you everywhere.Also include up front where you saw the ad for the position and who recommended you, she says. 'Start by completing the statement, 'I am writing to you today because.'' Cover all pertinent facts, such as the position's title and location. Cut to the chase: Brown-Volkman reminds applicants to begin their cover letter by clearly identifying why they're reaching out to a company.Job-search expert Deborah Brown-Volkman has an easy-to-follow, five-step formula for cover letter success. If you're intimidated by writing a cover letter, don't be. If your resume gets you in the door, your cover letter is what prompts employers to answer that door in the first place. But these same people often drop the ball when it comes time to write a cover letter. When applying to online jobs, most folks put (or should put) a lot of effort into writing a resume that conveys their talents and breadth of experience.

Tips for writing a cover letter